I’m a digital marketing consultant focused on helping small and medium-sized businesses generate more leads and sales through simple, non-complex, and measurable methods. My journey began in international markets as a freelancer, e-commerce entrepreneur, and affiliate marketer before joining agencies where I managed online marketing campaigns for SMEs in Thailand and abroad.
With expertise spanning PPC, SEO, CRO, Copywriting, Sales Funnels, and Marketing Automation, I’ve developed diverse skills and perspectives that allow me to craft comprehensive marketing strategies tailored to each business type. I firmly believe that small and medium businesses can achieve sustainable growth with the right marketing plan and systems, despite budget and resource constraints.
My approach is to help businesses find their “ONE BIG THING” – the key factor that will drive growth. In today’s complex digital marketing landscape, many businesses waste time and money on ineffective tactics. I simplify strategies to deliver results in the shortest possible time.
When not helping clients grow their businesses, I enjoy sharing my knowledge through training sessions and workshops to help businesses understand and implement effective digital marketing practices.
Comprehensive strategic planning sessions to analyze your current marketing situation, identify opportunities, and develop a roadmap for growth. This includes competitive analysis, audience targeting, channel selection, and budget allocation to ensure your marketing efforts align with business objectives.
Expert management of your paid advertising campaigns across platforms like Facebook Ads and Google Ads. This service includes account setup, campaign structure, targeting optimization, ad creation, ongoing monitoring, and performance reporting. My focus is on maximizing return on ad spend (ROAS) and generating quality leads that convert into customers.
Creation of complete sales funnels designed to guide prospects through the buyer’s journey. This includes landing page design, email sequence development, lead magnet creation, and conversion optimization. The goal is to build automated systems that convert cold traffic into paying customers through strategic touchpoints.
Custom training sessions for you and your team to build in-house marketing capabilities. Topics cover platform-specific tactics (Facebook, Google), content creation, analytics, and strategic planning. Training is hands-on and focused on practical implementation rather than just theory.
Comprehensive review of your existing marketing systems to identify opportunities and resolve bottlenecks. This includes website analysis, conversion tracking setup, funnel optimization, and customer journey mapping to improve overall performance and ROI.
Fractiond is a fractional and interim executive firm built for companies operating in high-growth markets. We place senior leaders across functions and geographies, and bring those leaders together through a private peer network for operators navigating the same terrain.